Felix Lebedinzew standing in front of white wall.

Felix

ABOUT

Hey, nice to e-meet you on my site 🤙

I am Felix, born and raised in Berlin, living my life as a entrepreneurial designer. I specialize in the orchestration and optimization of people, processes, and craft in order to amplify design’s value and impact at scale. My practical approach is always striving for minimalistic and effective user-centered solutions combining function and form.

Currently, I partner with Forget.finance – making finances accessible for everyone. Next to this, I teach students at Macromedia University with my course offer 'innovation by design'. Prior, I have been responsible for the Design of Commerzbank Banking App at Neugelb Studios

On the side, I founded my design studio PixelPink together with my best friend and sold my print-on-demand startup DeinWunschmotiv.de.

My background and processes are based on both theoretical academic and entrepreneurial practical design approaches. And by now I had the chance to extend my experiences across the globe. 

Honestly, I just feel home in the digital world and appreciate some good simplicity, minimal yet functional aesthetic in either medium. 

Experience
Forget X GmbH
Design Lead
Apr 2021 – today | Berlin, DE
PixelPink Designstudio
Co-Founder
Nov 2015 – today | Berlin, DE
Macromedia University of applied sciences
Lecturer for 'Innovation by design'
Mar 2021 – today | Berlin, DE
Neugelb Studios by Commerzbank AG
Senior Digital Product Designer
Mar 2017 – Apr 2021 | Berlin & Franfkurt am Main, DE
DeinWunschmotiv
Co-Founder
Jan 2016 – Sep 2018 | Berlin & Cologne, DE
SkyVIV
Design Consultant
Mar 2016 – Sep 2016 | Bangkok, Thailand
ex Nolte&Lauth now ExperienceOne
Working student digital experiences
Jan 2015 – Nov 2015 | Berlin & Frankfurt am Main & Stuttgart, DE
Education
Lougbourough University
Master of Science | Design and Innovation Management
2019 – 2020 | London, UK
National University
Bachelor of Arts | Business management & Interaction design
2014 – 2015 | San Diego, USA
Macromedia University of applied sciences
Bachelor of Arts | Media- and communication design
2013 – 2017 | Berlin, DE
Clients
Publications